#11 Business Growth: 100 Ways in 100 days
Sales, a dirty word, yet has so much importance to growth of any business. Sales is essentially having influence on others and showing how a product or service solves someone’s problem that leads them to open their wallet. There are many ways to sell and most businesses I see don’t focus on this area enough to truly capitalise on the opportunities they receive. There will be opportunity for growth in your business if your team sells different ways.
The most successful businesses in the world that capitalise on sales only have 1 way to sell their product or service, which they have worked out being the best way. Rather than have 10 sales people with 10 different approaches they have 1 approach, the best approach, that the 10 sales people use to sell.
This simple change in attitude towards sales lifts conversions, lifts quality enquiries and boosts the business’s revenue.
The challenge here is to look at how your team sells and ask if they are using the best way. If the team all do it differently then they clearly all aren’t using the best way. Change the way they sell and reap the rewards of greater sales and pure growth in your business.
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About the author:
Tim Lavis is a highly skilled business coach working with corporations, SMEs, NFP’s and executives developing leadership & strategy. Tim develops growth strategies, advance leadership skills and business development programs for business leaders wanting to grow their revenue.
Tim works with many Australian businesses in helping them grow and develop their business. Tim asks the tough questions, enjoys some banter and helps to change your perspective on situations. If you need someone to challenge your thinking while growing your business then Tim is your expert.
